Ideas from these 10 books will make your content marketing even better Happy Thanksgiving! Thanks for reading the Simplify Marketing blog! At Content Marketing World, someone asked: “What are the best books on content marketing?” Here are my 10 all-time favorites — the best books on content marketing, plus one new one I’m looking forward …
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At Content Marketing World (CMW) 2019, thought leaders raised 4 fundamental questions for marketers about content marketing’s future: Are marketers prepared for the end of social media? Ready for the seismic shift under way in content marketing: voice first, marketing AI and content saturation? Are marketers taking the right approach to persuasion? If you use …
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Content marketing thought leaders converged at Content Marketing World 2018 to share their wisdom with 4,000 marketers. Here are the best 15 questions and answers from #CMW2018: What’s the biggest problem in content today? Kathleen Diamantakis, Managing Director-Strategy, T Brand at The New York Times: “It’s meaningless, empty. More noise than signal. “People are discontent with content …
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Andrew Davis answers a crucial content marketing question The author of Brandscaping and Town Inc., Davis is a wise counselor on content marketing. He’s one of the most exciting speakers you’ll ever hear. As the highest-rated speaker at Content Marketing World last year, he keynoted again this year at #CMWorld. This brings us back to a marketer’s …
Content marketing thought leaders from around the world converged at Content Marketing World 2018 to share their wisdom with 4,000 marketers. Top questions and answers from Content Marketing World 2018! Here are the best 15 questions and answers from Content Marketing World #CMW2018: Q. What’s the biggest problem in content today? Kathleen Diamantakis, Managing Director-Strategy, T Brand …
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“Where can I learn more about Message Maps?” That’s a question I hear from people who learn to use Message Maps in my workshops. Message Maps enable you to deliver a clear, concise, consistent business message in as little as 7 seconds, 23 words or less. Message Maps are easy to learn, and they’ll make you a better business …