I’ve played guitar for 50 years, but I started to write songs only a few years ago. Here are ideas borrowed from songwriting that can make your content sing. Make your content hooky Songwriters continuously search for musical or lyrical hooks that make their songs stand out. To listeners, a great hook can be so …
Thank you for being among thousands of marketers who read our blogs. Your reading habits revealed which topics you’re most interested in this year. These are the blogs you read most: our top 10 from 2023. Our book review and summary of Carmine Gallo’s book The Storyteller’s Secret help you create persuasive messages. “Ideas that …
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Content marketing thought leaders from around the world converged at Content Marketing World 2018 to share their wisdom with 4,000 marketers. Top questions and answers from Content Marketing World 2018! Here are the best 15 questions and answers from Content Marketing World #CMW2018: Q. What’s the biggest problem in content today? Kathleen Diamantakis, Managing Director-Strategy, T Brand …
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