Tim Washer Archives - Crystal Clear Communications

Filed Under: 1-Page Content Marketing Strategy, Andy Crestodina, Content Marketing, content marketing editorial mission statement, Content Marketing Institute, content marketing mission, content marketing mission statement, Marcus Sheridan, Tim Washer

By George Stenitzer

Leapfrog Competitors with Your Content Marketing Mission Statement

To create content audiences crave, start with a clear content marketing mission Yes, you can leapfrog your competitors in #contentmarketing. Here’s the best place to start: define your content marketing mission statement. To do so, write one sentence that answers 5 crucial questions: Who is the source of the content? What types of content will …

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Filed Under: 1-page Message Map, Andy Crestodina, Buyer Persona, Buyers' Journey, Content Marketing, Content Marketing Institute, Content Marketing Strategy, David Meerman Scott, Interactive content, Marketing Strategies, newsjacking, Tim Washer, User-generated content, Visuals, writing

By George Stenitzer

Top 100 Content Marketing Question: How do you continue to engage your audience?

Once you identify an audience’s needs and start to publish relevant content, how do you engage your audience in content marketing? Here are 4 ideas to help you continuously engage your audience: 1. Evoke an emotional response. 2. Keep content newsy and fresh. 3. Make content interactive. 4. Encourage user-generated content. 1. Evoke an emotional response. …

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Tag Archives: Tim Washer

Leapfrog Competitors with Your Content Marketing Mission Statement

Top 100 Content Marketing Question: How do you continue to engage your audience?

Get answers to tough content marketing questions weekly!

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Tag Archives: Tim Washer

Leapfrog Competitors with Your Content Marketing Mission Statement

Top 100 Content Marketing Question: How do you continue to engage your audience?

Get answers to tough content marketing questions weekly!

Join over 500 marketers who find the right answers

YES, SIGN ME UP

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