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Top 100 Content Marketing Question: How do you efficiently take one piece of content and quickly adapt it across internal/external channels?

The question boils down to: how to quickly adapt content? Marketers constantly face the need to quickly adapt content across communications channels, audiences and media to get the word out fast. Here are 4 tricks I learned over 30 years. We used these approaches to create content to announce mergers and acquisitions (M&A), thought-leadership articles, …

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