Filed Under: 1-page Message Map, Dr. Carmen Simon, Home base, Message Map, On Message, positive points, Tripp Frohlichstein
Bring Your Message Home to Audiences
An interview with Tripp Frohlichstein, co-inventor of the Message Map Marketers, what’s your single most important point to communicate? It’s crucial that you get one main point across to your customers. To make your message effective in the eyes of this audience, focus on one main message. Avoid confusing customers with multiple main messages! Your …