Artificial Intelligence: Is AI ready for marketing? Are marketers ready for AI?
AI (artificial intelligence) was once a “nice to know” topic for marketers. Now it’s “need to know.” Among the big AI questions that arose in the Marketing Profs B2B (business to business) Conference (#MPB2B) were these: How do AI and marketing fit together? Is AI ready for marketing? Are marketers ready for AI? Will AI …
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