Filed Under: brand loyalty, buyers, clients, hard sell, marketers, Marketing, Message Map, personalize, prospects
Are you earning brand loyalty?
I had the luxury of spending last month in Nafplio, Greece, where I was embraced by the locals. Restaurateurs, shopkeepers, and even the gentleman at the printing place made me feel welcome. Almost every person I met offered recommendations and asked if I needed anything – and they didn’t just mean from their store. One …