What do marketers want to know about content marketing? [Infographic]
“What are your top 3 content marketing questions?”
That’s a question I asked hundreds of marketers in my workshops over the past year.
An analysis of marketers’ questions reveals what they most want to learn about content marketing. Here are some of their questions — and answers:
- Where should my company start content marketing?
- How can you gain blog subscribers through your content?
- Who needs a content marketing mission statement?
- What do buyers really want from case histories?
- When are the best times to schedule and publish content?
For more answers to content marketing questions, follow the links below.
This infographic was made with the graphic design software Venngage.
For answers to content marketing questions, see:
- How to do content marketing with a very small team?
- How to help buyers take the first step in the buying journey?
- How to speed the buyers’ journey to a purchase?
- Who is mapping content to the buyer’s journey well?
- To tell your story, where do you begin?
- How to keep content marketing always on message?
- How to deliver consistent content marketing messages to all buyer personas?
- What do buyers really want from case histories?
- How to measure meaningful web traffic and give content marketing the credit for it?
- How to link specific content marketing activities to sales?
Enough said!
Related Posts
“How do we align the correct content with the correct channels?”
How do we align content with channels? – 4 Ideas to Maximize Impact This question comes from a marketer at Be the Match, a...
Presenting? Here’s how to handle tough audience questions
Have you noticed that fewer and fewer presentations leave time for audience Q&A? I’m not sure if this trend is due to conference organizer...
Are you afraid of naysayers when presenting?
Recently I’ve had several clients ask me how to handle naysayers when presenting. Most of us have heard that presenting and public speaking are...
Are you earning brand loyalty?
I had the luxury of spending last month in Nafplio, Greece, where I was embraced by the locals. Restaurateurs, shopkeepers, and even the gentleman...