Don’t Insult Your Audience: 13 Messaging Mistakes to Avoid
The presidential campaign has brought forth a bumper crop of jumbled, incoherent messages. As marketers work on their companies’ stories, we can learn a lot from the mistakes politicians are making with their messaging right now. Incoherent messaging is an equal-opportunity trap that catches candidates from both parties, including: Republicans Ben Carson and Donald Trump Democrats Hillary Clinton, …
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