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Top 100 Content Marketing Question: How do you efficiently take one piece of content and quickly adapt it across internal/external channels?
The question boils down to: how to quickly adapt content? Marketers constantly face the need to quickly adapt content across communications channels, audiences and...
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Marketers, always be teaching buyers and customers
To win at content marketing, always be teaching (ABT) In Glengarry Glen Ross, a sales manager Blake (Alec Baldwin) teaches the lesson: ABC, always...
