Content Jam 2017 brought together hundreds of marketers and thought leaders last week in Chicago.
Among the ideas that bubbled to the surface were these 5 insightful ideas about how to write better marketing content.
Congratulations to Andy Crestodina and Amanda Gant for putting on a one-day conference that was jam-packed with meaty content.
Want to learn more? Sean Callahan of LinkedIn also covered Content Jam.
For more ideas to write better marketing content, subscribe to our blog.
As a marketing change agent, I consult with clients, lead content marketing workshops for the Association of National Advertisers (ANA), and write the weekly Simplify Marketing blog.
With experience from Fortune 500 companies such as AT&T, RR Donnelley and Tellabs, I've been named:
- Content Marketer of the Year by the Content Marketing Institute.
- Best Marketer by BtoB magazine.
- A B-to-B CMO to watch by Fierce CMO.