Can You Win Customers’ Attention in 7 Seconds?

In the first 7┬áseconds, your customer makes the first critical decision. Whether to keep listening, enter into a conversation with you, or end it right now. For marketers, 7┬áseconds mark the first moment of truth. It’s the size of our smallest attention span. You only have 7 seconds to get attention and answer customers’ key … Continue reading Can You Win Customers’ Attention in 7 Seconds?