Do we marketers create too much work for buyers?
Let’s simplify marketing. And begin at the beginning. In Genesis 3, God said: By the sweat of your face shall you get bread to eat, Until you return to the ground, from which you were taken; For you are dirt, and to dirt you shall return.” Since then, work has only multiplied. What’s shocking is how …
Continue reading “Do we marketers create too much work for buyers?”
