Make your content marketing mobile: be sure it’s tablet-friendly and smartphone-friendly. Digital Marketing Remix: Q&A With George Stenitzer Digital Marketing Remix: Q&A With George Stenitzer Contact Us
Thought-provoking content challenges customers’ thinking. That’s what Sales needs most from marketing. At Tellabs, George Stenitzer commissioned original industry analyst studies to create thought-provoking content customers could not resist. Leading Thought: “The C Word, What Marketing Should Be Giving Sales” Contact Us
To capture customer attention, make sure the story’s about them. This Q&A with George Stenitzer talks about why marketers need to celebrate customers’ successes. How Tellabs celebrated 9 customers’ successes in its video, digital, social and print content. Tellabs’ Stenitzer: Tell your customers’ stories rather than your own while content marketing Contact Us […]
The role of technology marketers is changing quickly. So marketers need to embrace content marketing, take advantage of digital and social media, and challenge customers with thought-provoking content to leapfrog past competitors. View “An Interview with George Stenitzer, VP Marketing and Corporate Communications, Tellabs” at marketingmoves.com Contact Us
Thought-provoking mobile and social content wins attention and customers. With sound strategy, a company blog, magazine, videos, social media and other content marketing add up to success, winning recognition as a Fierce CMO BtoB CMO To Watch.